One of the most overlooked yet essential elements of MMORPG design isn’t found in mechanics, graphics, or even content cadence. It’s something deeper and more primal: a core struggle — a unifying conflict that permeates every layer of the world.
This struggle isn’t just narrative flavor. It’s the glue that binds player identity, the backdrop that justifies faction PvP, and the mythic context that gives player actions meaning. World of Warcraft understood this. EverQuest never quite did.
In this article, we explore how the absence of a core struggle in EverQuest weakened its long-term cultural stickiness — and how any future EverQuest MMORPG must reclaim it to stand a chance of surviving in a world of narrative-rich, loyalty-driven online worlds.
Azeroth Had a Core Struggle — Norrath Didn’t
From the moment World of Warcraft launched, players were drafted into a core struggle — the Alliance vs. the Horde. This binary division was more than branding; it was an identity. It showed up in questlines, PvP battlegrounds, zones, and player chat. It sparked memes, tribalism, and loyalty.
Compare that to EverQuest. Races had their own homelands, and the world was vast and dangerous — but there was no central force dividing players or shaping the narrative. Even good and evil races could group together. Over time, this lack of meaningful division reduced all races to a spreadsheet of racial bonuses. EQ players chose Ogre warriors not for lore, but because they were immune to frontal stuns. Iksar monks were popular because of their innate regeneration. Min/maxing triumphed over immersion.
The Plane of Knowledge Broke the World
If there was a tipping point in EverQuest, it was the launch of the Planes of Power expansion and its convenience hub: the Plane of Knowledge. What had once been a world defined by dangerous travel, regional identity, and factional mystery was now a glorified subway system. Every race, every class, every alignment now hung out in the same hub city. Expedience destroyed distance. Utility replaced identity.
EverQuest went from a world of cultural tension to a gear treadmill. The sense of wonder — and more importantly, of belonging — evaporated. Players no longer came from anywhere. They just logged in, geared up, and warped to the next XP spot.
Without a Core Struggle, There’s Nothing Worth Fighting For
EverQuest had gods, dragons, zones, and epics. But it lacked a reason to fight that extended beyond loot. There was no shared enemy. No existential threat. No struggle that united some and divided others.
By contrast, Chris Metzen could walk on stage at BlizzCon and yell “For the Horde!” — and the crowd would erupt. WoW created loyalty. Identity. Tribal memory. No such moment exists in EverQuest fandom, because the world never gave players something bigger than themselves to fight for.
A World Without a Cause
When EverQuest launched in 1999, it had strong racial theming. Barbarians came from Halas, Trolls from Grobb, Erudites from Erudin. These were distinct cultures with distinct aesthetics. But over time, those racial identities eroded.
By the time Planes of Power released, the introduction of the Plane of Knowledge turned Norrath into a glorified transit hub. Every race and class mingled in a sterile library-city. Convenience had triumphed over immersion. Players no longer had to traverse dangerous zones or visit their hometowns. The result? A bland homogenization of the game world.
There was no longer a reason to be a Dwarf, a High Elf, or a Dark Elf. Cultural uniqueness gave way to travel efficiency and min-maxing.
EverQuest II and the Betrayal of Faction Design
EverQuest 2 made a half-hearted attempt to fix this. It launched with two cities: Qeynos (good) and Freeport (evil). At first, this seemed promising — finally, some moral and narrative friction!
But then came the “Betrayal” quest, which allowed any player to swap sides and essentially erase their prior identity. This undermined the entire point of having factions. If anyone can switch teams whenever they want, then the teams mean nothing. It’s like letting a diehard Yankees fan become a Red Sox fan for the weekend just because they didn’t like Fenway’s prices.
If you can swap allegiances without cost or commitment, then the original loyalty meant nothing. This was core struggle as window dressing — not as a real force shaping the game world.
Factions exist to divide — and that’s not a bad thing. In fact, it’s essential.
Faction Loyalty Is Player Loyalty: The Business Case for Mythic Rivalry
In professional sports, team identity is everything. Fans are irrationally loyal to teams because of city pride, color schemes, rivalries, and shared history. They bleed for their side.
World of Warcraft tapped into this same phenomenon with the Horde and Alliance. It wasn’t just about race and class — it was about belonging. Players shouted “For the Horde!” like it meant something. Because it did.
This isn’t just emotional — it’s financial. Faction loyalty improves:
- Retention — players stick around because they’re part of something larger.
- Engagement — people log in to defend, raid, or represent their faction.
- Community — guilds, PvP groups, and rivalries form naturally.
When everyone can play with everyone, when races and classes mean nothing beyond their stat bonuses, the game world becomes a shopping mall — convenient, lifeless, forgettable.
Designers Must Learn to Say No
One of the great failures of modern MMO design — especially in live-service games — is caving to player demands that erode the very structure of the world.
Players will always ask for:
- More convenience
- Fewer restrictions
- Faction neutrality
But designers must protect the soul of the world. They must say “NO!” — even when it’s unpopular. Why? Because players are short-sighted. They optimize for now. Designers must optimize for the myth and the long-term health of their world.
Letting an Ogre and a High Elf group together because “my friend plays that race” sounds nice — but it annihilates the cultural tension that makes fantasy matter. Good fantasy has boundaries, rivalries, and taboos. When you remove them, you’re not being inclusive — you’re being forgettable.
Looking Ahead: If There’s to Be an EQ3, Let It Be Worth Fighting For
This article isn’t written out of bitterness. It’s written out of hope. Because the dream of Norrath isn’t dead — it’s just waiting for someone to reclaim it with conviction.
An EverQuest 3 is not only possible, it’s inevitable. Whether through Daybreak, Darkpaw, or another studio rising from the ashes, there will be another attempt to breathe life into this legendary world.
But if EQ3 follows the same trajectory of convenience, homogenization, and mechanical optimization, then it will fail — culturally if not financially.
What must be done?
- EQ3 needs true, unbreakable factions.
Not just good vs. evil, but cultures with clashing values, religions, and histories.
A three-faction system — Good, Neutral, and Evil — could thrive if they are distinct, ideologically anchored, and mechanically enforced. - Faction choice must have permanent consequences.
Who you group with, who you trade with, which gods you worship, and what cities you can enter should all be shaped by this choice. It must feel real. - Race must return to being cultural, not statistical.
Choosing to be a Troll, an Elf, or a Gnome should mean something about your place in the world — not just your DPS output. - Narrative must be mythic, not modular.
The gods, the cities, and the conflicts should feel ancient, divine, and inevitable. This is not just a game — it’s a civilization simulator with swords. - The world must demand emotional investment.
If a player doesn’t feel pride in their home city, faction, or race, they won’t stay. A good MMO binds players to the world with story, meaning, and myth — not just loot and level-ups.
If EverQuest 3 is going to succeed, it needs to reclaim the fire that was never properly lit in EQ1 and abandoned in EQ2. As Brad McQuaid once told me at a fan meetup, EverQuest was just meant to be a sandbox. That was the root of the problem. A sandbox may be fun to play in, but without a reason to build, defend, or destroy, it will never feel like home.
Conclusion
Designers must remember: without tension, there’s no loyalty. Without purpose, there’s no myth. And without myth, there’s no world.
This isn’t just advice for EverQuest. It’s a wake-up call for every fantasy MMORPG in development today.
Games like Pax Dei may have stunning visuals and sandbox ambition — but without a core struggle, they feel aimless. Elder Scrolls Online once had rich faction identity and restrictions, but has steadily eroded it in favor of cross-faction convenience.
If you don’t stand for something in your world, neither will your players.
—Wolfshead
